You'll report to the Director of Product Marketing and Brand and work closely with the CMO and CEO. You'll pitch journalists, manage agencies, run social channels, own the awards calendar, and drive review site programs like G2 and Gartner Peer Insights. And you'll use data to know whether it's working, and change direction when it isn't. brand narrative is clear and differentiated. Your job is to make sure the market actually hears it.
What you'll do
PR and media relations
Own media relations strategy: which stories we tell, to which journalists, in which outlets, and when.
Pitch and place coverage across trade, tech, and business media in key markets.
Build and maintain relationships with journalists and editors relevant to the ITSM, AI, and enterprise tech space.
Manage PR agencies where relevant, keeping output sharp and on-strategy.
Requirements:
5 to 10 years in communications and social media, with a track record in B2B tech or SaaS.
Genuine earned media expertise: PR, media relations, awards, review sites. You've owned these, not just contributed to them.
At least one story of building brand visibility from near-zero. You know what it takes to move the needle when the brand is not yet known.
Strong storytelling instincts. You can take a complex product story and translate it into something the market actually feels.
A genuine pulse on social: you follow what formats are winning, know when a real-time moment is worth jumping on, and bring those instincts into the role without being asked.
Data literacy. You measure what matters and use it to make decisions, not just to report results.
AI fluency as a daily practice. Not someone who has tried the tools occasionally, someone who has changed how they work because of them.
Comfortable operating as a team of one. You build trust with leadership by being direct, proactive, and grounded in the "why."
Proven ability to manage agencies and external partners without losing creative and strategic control.
5 to 10 years in communications and social media, with a track record in B2B tech or SaaS.
Genuine earned media expertise: PR, media relations, awards, review sites. You've owned these, not just contributed to them.
At least one story of building brand visibility from near-zero. You know what it takes to move the needle when the brand is not yet known.
Strong storytelling instincts. You can take a complex product story and translate it into something the market actually feels.
A genuine pulse on social: you follow what formats are winning, know when a real-time moment is worth jumping on, and bring those instincts into the role without being asked.
Data literacy. You measure what matters and use it to make decisions, not just to report results.
AI fluency as a daily practice. Not someone who has tried the tools occasionally, someone who has changed how they work because of them.
Comfortable operating as a team of one. You build trust with leadership by being direct, proactive, and grounded in the "why."
Proven ability to manage agencies and external partners without losing creative and strategic control.
This position is open to all candidates.
