Youll strategize, execute, and optimize global campaigns, and play an important role in leveraging cutting-edge technology and data science models to aid sophisticated optimization efforts and proper budget allocation.
In this role, youll
Manage and optimize global campaigns with a large budget, end-to-end
Monitor campaign performance, conduct regular data analysis, and provide actionable insights to optimize performance and drive continuous improvement
Own measurement and reporting for your campaigns
Stay up-to-date with industry trends, new advertising platforms, and emerging technologies in order to identify and leverage growth opportunities
Collaborate with cross-functional teams, including Growth, Creative and Analytics, to ensure alignment and synergy across all marketing efforts
2+ years of experience in PPC, managing global, large-scale B2C campaigns focused on the Google ecosystem (with budgets of $200K+/mo)
Experience with social and video platforms, an advantage
Strong analytical skills and ability to leverage data-driven insights to optimize campaign performance
Ability to adapt to a fast-paced environment, manage multiple projects simultaneously, and meet tight deadlines
A talent for thinking strategically about complex issues
Ability to work in an office environment
