As our Product Marketing Manager, you will:
Develop product positioning and messaging strategies and see these through to the creation of relevant marketing materials to support product launches/updates and highlight their features and benefits.
Shape product marketing campaigns that target prospective users of our products.
Coordinate with internal stakeholders to ensure messaging and content are accurate and aligned with our brand and tone of voice.
Attend briefings, create messaging, draft blog post outlines, and write long-form content.
Ensure timely execution of planned campaigns and follow up with measurement of those campaigns.
Ensure marketing materials are produced to a high standard and are consistent with the campaigns messaging.
Research the crypto ecosystem to learn about the competitive environment.
Coordinate with designers to ensure high-quality, relevant images are produced for the relevant content.
Draft and edit presentation decks for senior management to ensure core messages are conveyed clearly and are aligned with broader our narratives.
Excellent written and verbal communication skills.
5+ years experience as a Product Marketing Manager, writing long-form content for a technical audience, ideally for developers.
Firm grasp of ways to develop and manage product marketing campaigns.
Excellent attention to detail.
Tech-savvy with excellent learning and research skills.
Fast learner with the ability to grasp abstract and technical concepts.
Excellent eye for attractive and clear design.
Mission-oriented and self-motivated.
Good interpersonal skills.
Strong initiative and creativity.
Independent mindset.
Excellent analysis skills.
Excellent / Native English.
Experience in a B2B tech company. Experience with B2D (Developer) big plus.
