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We are looking for a Director of Product Economy to join our Monopoly GO! game team in Tel Aviv (Israel) on a hybrid basis!
We care deeply about what we do and want to inspire play, every day – whether in our work environments alongside our talented colleagues, or through our deep connections with our communities of players. We are a global team of game lovers who are developing, publishing and innovating the mobile games industry, connecting millions of people around the world daily.
Monopoly GO! is our new casual game and a key franchise that has just become our largest game, enjoyed by millions of players. The team is based in Europe and the US, and works every day to create captivating new experiences for our players.
What You Will Do
We are actively seeking a Director of Product Economy who will specialize in the live operations of “Monopoly GO!”. This role is pivotal in managing and optimizing live events, monetization strategies, and pricing models to ensure the games profitability and player satisfaction. The successful candidate will work closely with community management and marketing teams to nurture positive player sentiment and drive engagement among new and returning players.
Oversee the economic aspects of live operations and special events, ensuring they are designed to optimize player engagement and revenue generation.
Develop and refine monetization strategies and pricing frameworks for virtual goods and services, aligning them with player expectations and market trends.
Work collaboratively with the Community and Player Care teams to monitor player feedback and sentiment, using insights to adjust economic strategies promptly.
Partner with the Marketing, Social, and Growth teams to devise and implement promotional strategies that effectively incentivize new player onboarding and re-engage lapsed players.
Analyze in-depth data from live game operations to continually refine and enhance the economic model, ensuring sustainability and growth.
Lead, manage, and mentor a team of economy product managers, fostering innovation and a deep understanding of mobile gaming economics and player behavior.