Develop and execute on a quarterly content calendar
Craft high-quality content for various formats, both long-form and microcopy: blog posts, whitepapers, social media copy, scripts, ads, landing pages, website copy, and emails
Effectively distribute content to ensure maximum visibility and impact
Utilize analytics to gauge content performance and optimize strategies
Keep abreast of industry trends and best practices in order to ensure Darrow is always a part of relevant conversations
Craft high-quality content for various formats, both long-form and microcopy: blog posts, whitepapers, social media copy, scripts, ads, landing pages, website copy, and emails
Effectively distribute content to ensure maximum visibility and impact
Utilize analytics to gauge content performance and optimize strategies
Keep abreast of industry trends and best practices in order to ensure Darrow is always a part of relevant conversations
Requirements:
3+ years of experience in content marketing/writing/editing
An understanding of SEO principles and content marketing best practices
Experience with content creation across both long form and microcopy
Excellent writing and editing skills with a knack for crafting compelling narratives
Data-driven and comfortable using analytics tools
Native or like-native English with excellent communication and interpersonal skills
Bonus Points
3+ years of experience in content marketing/writing/editing
An understanding of SEO principles and content marketing best practices
Experience with content creation across both long form and microcopy
Excellent writing and editing skills with a knack for crafting compelling narratives
Data-driven and comfortable using analytics tools
Native or like-native English with excellent communication and interpersonal skills
Bonus Points
A background in legal or legal technology
Portfolio of content
This position is open to all candidates.
