Are you ready to join a transformative company that empowers thousands of Israelis to save money across financial verticals? Join Better, a rapidly growing B2C company that has already saved 10,000 customers over $100 million in commissions and fees. At Better, we are revolutionizing how people manage their finances through cutting-edge technology and a dedicated team of financial professionals. About the job: Are you a visionary Senior Brand Designer with a passion for building iconic brands? We are looking for a founding member for our design team. As the ideal candidate, you’ll play a pivotal role in crafting our brand strategy into a visual identity while ensuring its consistent implementation within our marketing materials, design system, and product experience. Responsibilities:
* Lead the development and the implementation of our brand end-to-end, from strategy through visual language.
* Partner with Marketing, Product, and Communications teams and other stakeholders to deliver high-quality experiences.
* Provide art direction and constructive feedback to team members, fostering a collaborative and innovative work environment.
* Ensure consistency in brand messaging and visual experiences across all touchpoints.
* Oversee and guide outsourcing talent in various creative projects, ensuring alignment with brand guidelines and strategy goals.
* Stay current with design software, tools, industry best practices, and standards.
* Lead the development and the implementation of our brand end-to-end, from strategy through visual language.
* Partner with Marketing, Product, and Communications teams and other stakeholders to deliver high-quality experiences.
* Provide art direction and constructive feedback to team members, fostering a collaborative and innovative work environment.
* Ensure consistency in brand messaging and visual experiences across all touchpoints.
* Oversee and guide outsourcing talent in various creative projects, ensuring alignment with brand guidelines and strategy goals.
* Stay current with design software, tools, industry best practices, and standards.
Requirements:
* +5 years of experience in both a branding agency and a startup/high-tech company (B2C is an advantage).
* +2 years of proven experience as an Art Director with a strong focus on leading branding initiatives.
* B.A. in Visual Communication, Design, or a related field.
* Proven track record of delivering visual designs, digital experiences, and leading branding initiatives.
* Strong portfolio showcasing a diverse range of successful branding projects.
* Ability to translate brand strategies into compelling visual designs across various platforms: print, digital, and social media.
* Strong UI/UX skills to create user-friendly and visually appealing digital interfaces.
* Excellent leadership and communication skills with the ability to articulate and present creative ideas effectively.
* Proficient in industry-standard design software (e.g., Figma, Adobe CC).
* Ability to work in a fast-paced environment, meet tight deadlines, and manage multiple projects simultaneously.
* Up-to-date with the latest design trends and technology.
* +5 years of experience in both a branding agency and a startup/high-tech company (B2C is an advantage).
* +2 years of proven experience as an Art Director with a strong focus on leading branding initiatives.
* B.A. in Visual Communication, Design, or a related field.
* Proven track record of delivering visual designs, digital experiences, and leading branding initiatives.
* Strong portfolio showcasing a diverse range of successful branding projects.
* Ability to translate brand strategies into compelling visual designs across various platforms: print, digital, and social media.
* Strong UI/UX skills to create user-friendly and visually appealing digital interfaces.
* Excellent leadership and communication skills with the ability to articulate and present creative ideas effectively.
* Proficient in industry-standard design software (e.g., Figma, Adobe CC).
* Ability to work in a fast-paced environment, meet tight deadlines, and manage multiple projects simultaneously.
* Up-to-date with the latest design trends and technology.
This position is open to all candidates.
