As a part of our Product Marketing team, your insights and strategies will directly influence our product's development, and feature roadmap. Collaborating with product managers, designers, community managers, and data analysts, you'll play a pivotal role in driving our business growth and delivering value that changes lives.
You Will:
Lead and manage Product Marketing initiatives for the Israeli market, aiming for growth and enhanced retention.
Champion product launches: Develop go-to-market strategies, ensuring their execution leads to impactful launches.
Analyze and refine the user funnel in collaboration with cross-functional teams.
Own product messaging & positioning, ensuring consistency across all customer interactions.
Deeply understand our customers through market research, surveys, field events, and focus groups to continually align our product with market needs.
You Have:
You bring 3+ years of Product Marketing experience, preferably in a global B2C company.
Experienced in crafting and executing Go-To-Market plans for new features and services across diverse channels.
Possesses strong project management capabilities, thriving in fast-paced environments.
Exceptional organizational and communication skills, with a knack for simplifying complex topics.
A proactive optimizer of user funnels through innovative messaging and initiatives.
Well-versed in data system concepts, BI tools, A/B testing, communication channels, and market research techniques.
An independent thinker, creative, organized, and quick to learn.
Fluent in English, able to convey intricate ideas with ease.