Being an expert on the company's products, market, and understanding customer needs to identify marketing opportunities
Collaborating with product team and leveraging data insights to drive impactful strategies
Full ownership of customer retention funnel – planning, execution, tracking, and optimization
Improving website/app engagement and conversions via digital marketing tools
Developing new marketing strategies and products based on market/competitive analysis
Planning and executing go-to-market strategy and product launches
Delivering results in engagement, conversions, and customer retention
Close collaboration with product, R D, and data teams
Managing reporting, monitoring, and tracking of various campaigns
3-4 years of experience as a Product Marketing Manager
Proven record of cross-functional collaboration with product and marketing teams
Analytical, data -driven mindset with the ability to solve complex problems
Proactive can-do attitude, ability to take initiative and drive things independently
Familiarity with technology and software solutions such as Appques, Peno.io, lead management tools and similar softwares
Experience in working with Agile methodologies and project management tools such as Jira or Monday
Efficient task management and prioritization abilities
Strong written and verbal communication skills