We are seeking a hands-on, execution-driven and commercially strong sales leader to drive the companys growth across EMEA.
This role focuses on building and expanding our presence in the defense, UAV, robotics and autonomous systems markets across Europe, working closely with defense integrators, OEMs, distributors and strategic partners.
We are looking for a strong commercial builder and hunter with a proven ability to generate opportunities, build pipeline, win new customers and drive measurable business growth in competitive markets.
The position requires a highly commercial and resilient leader who combines strategic thinking with strong day-to-day execution.
Main Responsibilities:
Build and expand our commercial activity across EMEA
Drive new business opportunities and lead complex sales cycles from early engagement to closing
Develop and manage relationships with defense customers, integrators, OEMs, distributors and strategic partners
Personally lead strategic customer engagements and key business opportunities across the region
Build and execute regional go-to-market and channel strategies
Create and manage a strong commercial pipeline with clear accountability and forecasting
Lead RFP/RFI processes and technical-commercial proposals across regional markets
Work closely with technical, product and delivery teams to support customer requirements and market feedback
Support customer evaluations, trials, demonstrations and strategic engagements
Represent us at industry events, exhibitions and customer meetings across EMEA
Provide ongoing market intelligence, competitive analysis and customer insights.
This role focuses on building and expanding our presence in the defense, UAV, robotics and autonomous systems markets across Europe, working closely with defense integrators, OEMs, distributors and strategic partners.
We are looking for a strong commercial builder and hunter with a proven ability to generate opportunities, build pipeline, win new customers and drive measurable business growth in competitive markets.
The position requires a highly commercial and resilient leader who combines strategic thinking with strong day-to-day execution.
Main Responsibilities:
Build and expand our commercial activity across EMEA
Drive new business opportunities and lead complex sales cycles from early engagement to closing
Develop and manage relationships with defense customers, integrators, OEMs, distributors and strategic partners
Personally lead strategic customer engagements and key business opportunities across the region
Build and execute regional go-to-market and channel strategies
Create and manage a strong commercial pipeline with clear accountability and forecasting
Lead RFP/RFI processes and technical-commercial proposals across regional markets
Work closely with technical, product and delivery teams to support customer requirements and market feedback
Support customer evaluations, trials, demonstrations and strategic engagements
Represent us at industry events, exhibitions and customer meetings across EMEA
Provide ongoing market intelligence, competitive analysis and customer insights.
Requirements:
7+ years of hands-on B2B sales experience in defense-tech, UAV, RF communications, autonomous systems or related industries
Relevant background and strong technical understanding of RF communications, UAV/drone technologies, embedded cybersecurity or integrated defense systems – required
Proven track record of generating revenue growth and closing strategic deals
Proven experience building markets, channels or regional sales activity across Europe / EMEA
Strong hunting, lead generation and new logo acquisition capabilities
Proven ability to build pipeline and convert opportunities into revenue
Experience working in small to mid-size companies and fast-moving environments
Strong understanding of defense procurement and long sales cycles
Experience managing RFP/RFI responses and technical-commercial proposal processes
Experience selling complex hardware/software systems
Experience working with OEMs, Tier 1 / Tier 2 integrators and defense ecosystem partners
Ability to manage complex technical and commercial discussions
Strong relationship-building and customer-facing skills
Fluent English required
Additional European languages – advantage
Willingness to travel frequently across EMEA
Leadership Profile
Hands-on and execution-oriented
Commercially driven and resilient
Strong ownership mentality
Independent and proactive
Team player with strong communication skills
Able to work closely with senior leadership in a fast-moving environment.
7+ years of hands-on B2B sales experience in defense-tech, UAV, RF communications, autonomous systems or related industries
Relevant background and strong technical understanding of RF communications, UAV/drone technologies, embedded cybersecurity or integrated defense systems – required
Proven track record of generating revenue growth and closing strategic deals
Proven experience building markets, channels or regional sales activity across Europe / EMEA
Strong hunting, lead generation and new logo acquisition capabilities
Proven ability to build pipeline and convert opportunities into revenue
Experience working in small to mid-size companies and fast-moving environments
Strong understanding of defense procurement and long sales cycles
Experience managing RFP/RFI responses and technical-commercial proposal processes
Experience selling complex hardware/software systems
Experience working with OEMs, Tier 1 / Tier 2 integrators and defense ecosystem partners
Ability to manage complex technical and commercial discussions
Strong relationship-building and customer-facing skills
Fluent English required
Additional European languages – advantage
Willingness to travel frequently across EMEA
Leadership Profile
Hands-on and execution-oriented
Commercially driven and resilient
Strong ownership mentality
Independent and proactive
Team player with strong communication skills
Able to work closely with senior leadership in a fast-moving environment.
This position is open to all candidates.
