we are one of the world's fastest-growing mobile game companies, providing entertainment to millions of active users across the universe. The company is headquartered in the heart of Tel Aviv.
As we expand, we're looking for a Mobile User Acquisition Manager to join our amazing Marketing team.
Responsibilities
Acquire new and high-quality players for the games in an efficient and profitable manner.
Adjust campaign bids, targets, and audience settings based on performance data to maximize efficiency and improve player quality.
Manage campaigns by optimizing and maximizing ROI across large-scale media platforms such as Facebook, Twitter, Instagram, and various Video Networks.
Make recommendations on campaign enhancements including retargeting, bid automation, etc
Improve performance by conducting A/B testing with new creatives and tools.
Monitor campaign metrics and identify key trends and anomalies to ensure budgets are spent effectively while maximizing performance.
Identify and implement new customer acquisition channels while influencing strategies for key digital marketing initiatives.
As we expand, we're looking for a Mobile User Acquisition Manager to join our amazing Marketing team.
Responsibilities
Acquire new and high-quality players for the games in an efficient and profitable manner.
Adjust campaign bids, targets, and audience settings based on performance data to maximize efficiency and improve player quality.
Manage campaigns by optimizing and maximizing ROI across large-scale media platforms such as Facebook, Twitter, Instagram, and various Video Networks.
Make recommendations on campaign enhancements including retargeting, bid automation, etc
Improve performance by conducting A/B testing with new creatives and tools.
Monitor campaign metrics and identify key trends and anomalies to ensure budgets are spent effectively while maximizing performance.
Identify and implement new customer acquisition channels while influencing strategies for key digital marketing initiatives.
Requirements:
BSc in Industrial Engineering, Economics, Business, Law (LL.B) or similar fields
Exceptional analytical and quantitative skills, Strong Excel skills
Able to multitask and prioritize among many competing needs in a fast-paced, fluid environment, and ensure delivery dates are met
Fluent Verbal and Written English Skills required
Advantage:
Previous experience in a data driven environment
Passion for mobile and casual gaming
Understanding of mobile attribution.
BSc in Industrial Engineering, Economics, Business, Law (LL.B) or similar fields
Exceptional analytical and quantitative skills, Strong Excel skills
Able to multitask and prioritize among many competing needs in a fast-paced, fluid environment, and ensure delivery dates are met
Fluent Verbal and Written English Skills required
Advantage:
Previous experience in a data driven environment
Passion for mobile and casual gaming
Understanding of mobile attribution.
This position is open to all candidates.
