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At Entain , we’re driven by innovation and powered by cutting-edge technology, making us a global leader in betting, gaming, and interactive entertainment. With a diverse family of over 38 well-known brands and 29,000 talented individuals, we’re united by a common goal—when one of us wins, we all win. Our vision is to become the world’s number one in our industry by creating moments of excitement and joy in people’s lives. We’re committed to sustainability and growth, leading change in a dynamic and fast-paced world of entertainment. We are looking for a highly strategic and innovative professional to join our team as Senior PPC Social Campaign Manager . To succeed, you’ll need to be analytical, technical, and creative, with a deep passion for the digital advertising ecosystem. The ideal candidate is a self-starter with a results-driven mindset, capable of planning, executing, and reporting on performance campaigns. You’ll collaborate closely with our marketing, conversion, and creative teams to drive efficiency and growth, ensuring we meet and exceed our monthly targets. Join our dynamic team and help shape the future of performance marketing! The Senior PPC Social Campaign Manager will work within the Performance Marketing department, reporting directly to the Paid Social Lead.

Responsibilities:

* Lead the planning, management, analysis, and optimization of large-scale global campaigns from start to finish, ensuring maximum efficiency and impact.
* Continuously monitor campaign performance, conduct in-depth data analysis, and provide actionable insights to drive ongoing improvement and optimization.
* Take ownership of campaign measurement and reporting, producing detailed weekly and monthly reports across all relevant channels.
* Stay ahead of industry trends by exploring new advertising platforms and emerging technologies, identifying opportunities to drive growth and innovation.
* Collaborate closely with cross-functional teams, including Growth, Creative, and Analytics, to ensure seamless alignment and synergy across all marketing initiatives.
* Identify and capitalize on new opportunities for scaling campaigns, translating insights and previous performance into effective media plans.
* Provide training, support, and mentorship to team members, fostering a culture of continuous learning and development.
* Stay informed about competitor activities, including best practices, creative strategies, conversion funnels, and offers, to maintain a competitive edge.