We are looking for a Customer Product Marketing Manager to be responsible for driving SASE adoption with a focus on existing our company customers.
Key Responsibilities
Develop product messaging that resonates with target audiences.
Create compelling content such as solution briefs, blog posts, whitepapers, case studies, webinars, and newsletters.
Develop and share customer success stories and testimonials.
Analyze customer feedback to inform marketing strategies.
Develop and execute marketing strategies that engage customers throughout their journey, from onboarding and adoption to renewal and expansion.
Create and execute targeted campaigns to promote upsell/cross-sell opportunities, feature adoption, training resources, and community engagement.
Develop customer-focused materials and toolkits for account managers to support renewals, QBRs, and expansion conversations.
Key Responsibilities
Develop product messaging that resonates with target audiences.
Create compelling content such as solution briefs, blog posts, whitepapers, case studies, webinars, and newsletters.
Develop and share customer success stories and testimonials.
Analyze customer feedback to inform marketing strategies.
Develop and execute marketing strategies that engage customers throughout their journey, from onboarding and adoption to renewal and expansion.
Create and execute targeted campaigns to promote upsell/cross-sell opportunities, feature adoption, training resources, and community engagement.
Develop customer-focused materials and toolkits for account managers to support renewals, QBRs, and expansion conversations.
Requirements:
3+ years of experience in B2B product marketing, ideally in cybersecurity, SaaS, or enterprise software space (SASE an advantage).
Bachelors degree in marketing, Communications, or a related field.
Strong storytelling skills with experience in customer-focused roles.
Proven ability to partner cross-functionally with product, customer success, sales, and marketing teams.
Demonstrated success building customer advocacy programs and executing retention or expansion campaigns.
Experience managing customer communications, with strong writing and editing skills.
Analytical mindset with experience measuring marketing impact through tools like Salesforce, Marketo, or similar.
Strong project management abilities to drive initiatives from ideation to full execution.
Excellent, native-level, English.
3+ years of experience in B2B product marketing, ideally in cybersecurity, SaaS, or enterprise software space (SASE an advantage).
Bachelors degree in marketing, Communications, or a related field.
Strong storytelling skills with experience in customer-focused roles.
Proven ability to partner cross-functionally with product, customer success, sales, and marketing teams.
Demonstrated success building customer advocacy programs and executing retention or expansion campaigns.
Experience managing customer communications, with strong writing and editing skills.
Analytical mindset with experience measuring marketing impact through tools like Salesforce, Marketo, or similar.
Strong project management abilities to drive initiatives from ideation to full execution.
Excellent, native-level, English.
This position is open to all candidates.
