Additional core responsibilities:
Facilitating digital campaign management to drive customer engagement and delivering channels and customer usage insights for ongoing optimization of customer experience and business plans. Support brand teams, in consistently looking for new and better ways in running campaigns to improve campaign performance and digital engagement.
Supporting and coordinating digital projects within customer journey planning, specifically marketing automation campaigns, and executing digital marketing plans to support customer engagement.
Utilizing Engage CRM to foster a personalized MCE approach.
Managing KPIs monitoring and MCE metrics and dashboard to assess the effectiveness of activities.
Following up with agencies and other vendor partners to ensure the execution of the plans.
stakeholder management abilities, as well as effective time management skills.
Excellent analytical capability and an ability to synthesize insights, create focus, and eagerness to learn to influence the organization to move forward.
Strong organizational and time management skills.
Strong commitment to compliance with all relevant regulations and company policies.
Experience in the pharmaceutical or healthcare industry is a plus.
Fluency in Hebrew and English
